by Mary Sweeney | Feb 21, 2022 | Blog
The University of North Dakota’s St. Thomas Aquinas Newman Center has been working with me for this past school year to create compelling ways to engage donors in fundraising that directly supports UND Catholic students. Appeal letters, newsletters, postcards,...
by Mary Sweeney | Jan 21, 2022 | Blog
What’s the best way to get someone to read your appeal? Tell them a story. Below is a good example of helping a donor emotionally connect with your mission through an appeal letter. The Down Syndrome Alliance of the Midlands found year-end success with just this...
by Mary Sweeney | Jan 4, 2022 | Blog
Thank you to all my clients who have filled my first year in business with such fun, exciting, and meaningful experiences! From design, to grant writing, to newsletter creation, database segmentation, and even some video-script writing – I’ve loved every...
by Mary Sweeney | Dec 9, 2021 | Blog
The holiday bustle is upon us! Wish lists and to-do lists are a mile long. Even though your head may be spinning, don’t forget just how perfect of a time and opportunity it is to thank those friends, families, clients, donors, and sponsors, who make your hard...
by Mary Sweeney | Nov 9, 2021 | Blog
People often ask me what I like most about starting my own business, and honestly the answer is probably the thing that also scares me the most at times. It’s that I don’t know it all. I’m ALWAYS having to learn new things. But, just like Daniel...
by Mary Sweeney | Oct 5, 2021 | Blog
Marketing these days is more than just getting the word out. People are inundated with words, noises, voices, and messages demanding their attention ALL…DAY…LONG. So to get through all of that mumbo-jumbo, as we like to call it here in the Sweeney...